PetHonesty, a leader in natural pet supplements, faced significant challenges in harnessing its digital marketing potential due to low organic traffic and insufficient search engine visibility. This limited their ability to attract and engage a wider audience, directly impacting their sales and growth opportunities. To combat these issues, PetHonesty required a strategic enhancement of its SEO practices and content marketing efforts, aiming to boost organic traffic, improve online visibility, and drive engagement, thereby positioning the brand more competitively in the market.